The objective was to create a brand identity that would demonstrate the flexibility of a Medusa template. By developing a vibrant and distinctive brand, we aimed to help clients easily envision how the template could be adapted to their own identity.
We designed a logo, defined a bold color palette, and selected a versatile typographic system. Through these choices, we aimed to introduce a modern touch that would enhance the overall visual impact.
This fictive, yet workable, cookies brand helped create rich content, a scalable design system and an engaging template, making it possible to use it to multiple market.